case study

Wisconsin Institute of Plastic Surgery

about the client

When Dr. Sauerhammer found us, her goal was simple: to grow her practice and build a more impactful social media presence.



Our job was to make that happen through an intentional, measurable social media campaign.



By creating content that highlights her expertise while keeping her approachable, we helped Wisconsin Institute of Plastic Surgery stand out in a crowded space.



It brought more visibility, more consultations, and a growing community of patients who trust her and her team.

the goal

Dr. Sauerhammer wasn't just focused on growing her patient base and consultations; she also wanted to establish a stronger, more consistent presence on social media. The goal was to create content that not only expanded reach and drove revenue but also built visibility and credibility in a competitive market. To succeed, her online presence needed to stand out, spark engagement, and turn interest into action.

new patient lead result

24

Total leads from social media

about the client

53,287

Total Views

200

New Followers

21

Shares

10

Saves

1,1,27

Content Interaction

The strategy

By combining Dr. Sauerhammer's specialized expertise with behind-the- scenes authenticity, Wisconsin Institute of Plastic Surgery didn't just grow a social media presence; it built trust.

Highlighting her fellowship training in craniofacial and pediatric plastic surgery alongside life as a local mom gives her a powerful voice that feels both expert and relatable.

Each post, whether showing real patient transformations, demystifying surgical procedures, or sharing her journey in Green Bay and Appleton, reinforces that she's someone patients can rely on.

The impact is clear: people are no longer passive observers. They comment, ask questions, save posts, and share them. They're connecting with the brand, and they see Dr. Sauerhammer as approachable, capable, and genuinely invested.