First Class

First Class Overview

Turn Marketing Into a Growth Engine

First Class is our most comprehensive marketing partnership, combining strategic social media management, premium content production, and paid advertising into one fully integrated system. Every piece of content, every campaign, and every optimization is designed with one goal in mind—bringing qualified patients through your doors.

Rather than treating organic and paid marketing as separate efforts, First Class aligns them into a single growth strategy. Our team manages your social presence, produces fresh content each quarter, builds and optimizes lead generation campaigns, and continuously measures performance to maximize your marketing investment. The result is a scalable system focused on generating consultations, increasing revenue, and supporting long-term practice growth.

At-a-Glance

Timeline

Ongoing Monthly Partnership with Quarterly Production & Campaign Planning

Key Deliverables

  • Complete Social Media Management
  • Quarterly Content Shoots
  • Paid Advertising Campaigns
  • Lead Tracking
  • Analytics Dashboard
  • Campaign Optimization

Best For

Growth-Focused Practices Ready to Scale Patient Acquisition

Key Benefits

What You'll Gain

First Class provides your practice with a complete marketing ecosystem where organic content and paid advertising work together to generate measurable business results. You'll benefit from consistent brand visibility, professionally produced content, daily community engagement, targeted lead generation campaigns, and ongoing performance optimization—all managed by one experienced team.

Instead of chasing vanity metrics, you'll have clear reporting focused on consultations, leads, and long-term growth.

Our Growth System

How First Class Works

  • Quarterly: Develop your content strategy, promotional campaigns, and production plan before each professional content shoot.
  • ‍Production: Capture fresh, high-quality videos and photography that support both your organic and paid marketing efforts.
  • ‍Monthly: Publish content, manage community engagement, launch and optimize advertising campaigns, and monitor lead generation performance.
  • ‍Ongoing: Review campaign analytics, refine audience targeting, update creative assets, and continuously improve results through data-driven optimization.
Ready to Scale?

Join First Class

If your goal is measurable growth—not just more followers—First Class delivers the complete marketing solution.

By combining premium content, expert social media management, and performance-driven advertising, your practice gains a strategic partner dedicated to helping you attract more qualified leads and convert them into loyal patients.

Before We Begin

Expectations

First Class is designed for practices that are serious about investing in long-term growth. Success comes from combining consistent organic marketing with strategic advertising, allowing every campaign to build momentum over time. Our team manages the strategy, execution, and optimization while working closely with you to align every initiative with your business goals.

A fully managed marketing partnership combining organic and paid strategies.

Ideal for practices focused on generating qualified leads and increasing patient revenue.

Built around continuous optimization using real performance data and measurable KPIs.

A standalone advertising service without organic marketing support.

A short-term campaign designed for immediate overnight results.

A marketing package focused solely on follower growth or engagement metrics.

FAQ

Any Questions?

First Class includes everything offered in Business Class while adding professionally managed paid advertising campaigns that work alongside your organic content to generate qualified patient leads.

No. The monthly management fee covers strategy, campaign creation, optimization, and reporting. Your advertising budget is separate and can be adjusted based on your growth goals.

Lead generation campaigns are managed across Instagram and Facebook using a combination of News Feed, Stories, and mobile ad placements to maximize visibility and conversions.

Our team continuously monitors campaign performance, refining audience targeting, geographic locations, creative assets, messaging, and budget allocation to improve results over time.

Yes. You'll have access to detailed performance metrics through your Agency Analytics dashboard, along with monthly email recaps summarizing campaign results and key insights.

First Class is ideal for established practices that are ready to invest in a comprehensive marketing strategy where content, social media management, and paid advertising work together to drive measurable patient acquisition and long-term business growth.

Just like our clients, we choose focus and became the best.

Mary and Social Practice have been life savers for my business. They are professional, detailed, fast, and great to work with. I highly suggest Social Practice to help you with your social media initiatives.

Tosha Bontrager

I have worked with social practice for the past 5 years and have seen such a tremendous growth in my company's social media presence. They have walked along side us as we have built a brand we are proud of. I highly recommend Social Practice.

Jennifer Grinke

Social Practice had allowed me to actually PRACTICE! I was so busy trying to post and navigate social media trends that I was not really enjoying my career. Social Practice is AMAZING and has allowed me to love being an injector again. Thank you is not even enough. ❤️❤️❤️🏆

Envy Med Spa

My church, Preston Meadow Lutheran Church, was recently referred to the team at Social Practice to handle our social media. We were wanting to increase our presence on the different platforms and were overwhelmed with the work that was needed to do this well. We knew we couldn't do it alone or on a part-time volunteer basis, and that's where Social Practice came in. They have been a great guide since day one, and the team there is very knowledgeable with the platforms. They also stay on top of the changes that are constantly evolving, too. They did a great job listening to who we were as their client, and translating that to represent our message of hope, joy, love, and grace. We aren't their typical client, as they specialize with healthcare, vision, and dental groups, but we found this to be a great strength for us because they're able to help us think outside of the "church box" for what works in the social media landscape. I'm looking forward to the rest of this year and seeing what they have in store for us next.

Paul Mussachio

Committing to the right social media partner was a HUGE choice for Aesthetic Influencers. I am SO happy I chose Social Practice! I’m constantly blown away by the unparalleled service, high production quality, and unmatched value that we receive from Social Practice. Going with Social Practice for all our social media needs was a major strategic win for us!

Marco Valle

We love working with Social Practice! They do an incredible job managing our social media, and we've been thrilled with the growth in our business. Many of our clients regularly compliment how professional, creative, and engaging our social media presence is. Highly recommend them to any business looking to elevate their online presence.

Patricia

best Best BEST social media agency company in the Biz! If you are a dermatology, cosmetic or aesthetic practice, these group of women are so talented. In less than 6 months the growth we have seen is unmatched and the investment is worth every penny. Mary is continually growing and evolving her business by leaps and bounds and is a key thought leader in the industry. Kimberly, our client experience manager is professional, thorough, prompt and makes our quarterly photoshoots magical from start to finish. Paige and the rest of our team is tip top notch. Cannot say enough about Social Practice and would recommend 11/10 to anyone looking to grow their business and platforms!

Katie French

Social Practice has been an incredible partner for Ehden Medical Aesthetics. Their expertise in managing our social media has significantly boosted our online presence and contributed to our business growth. We constantly receive compliments from clients on how professional and engaging our content looks. Highly recommend them to any business looking to enhance their digital marketing!

Ehden Medical

I’ve been incredibly impressed with Mary and her team at Social Practice. Not only have they exceeded my expectations, but they’ve also made a significant impact on my social media sites. Their creative strategies and attention to detail have helped me reach a wider audience and increase engagement. Their customer service has been exceptional and they're always amazing at creating top notch content. All of their staff have been so talented and make our photo shoots so fun and comfortable. I've had nothing but positive experiences with them and would highly recommend their services to anyone looking to grow their online presence.

Mark S. Ozier

Social Practice has been instrumental in our success at Ehden Medical Aesthetics! Their expertise in social media management has elevated our online presence, helping us connect with our audience in an authentic and impactful way. From strategy to content creation, their team is creative, professional, and always ahead of industry trends. We highly recommend Social Practice to any business looking to enhance their digital marketing efforts!

Pascal Frangie

We began working with Social Practice earlier this year and have really enjoyed watching the growth in our online presence. The quarterly photoshoots have been amazing with creating content and providing images that are actually ours and not just stock photos. We use these images in all of our marketing materials and just overall really enjoying working with the Social Practice team. They are organized, professional, detailed and good people. In addition, they are doing an amazing job with our content, voice online and social media platforms. Thank you!

Jason Riehs

Social Practice has been managing my firms social media for several years and always exceeds expectations. They create thoughtful, relative content targeted to potential clients, assess performance and restrategize approaches as needed, supply and plan all photos, videos, and graphics, partner with me on approvals, and so much more. We have improved our branding and social media presence tenfold. Additionally, we always refer them to our clients as we intimately know their processes, quality of work, and results. Our clients sing their praises too! So grateful to have found them - my life is immensely easier now and we’re constantly growing outreach and clients as a result. 11/10 recommend!

Christin Trujillo

Social Practice is an amazing company. Mary and her team always exceed all of our expectations at the Plastic Surgery Center of Dallas. They take a lot of stress off of my plate when it comes to social media. I would recommend Social Practice to anyone who feels they could up their social game or simply do not have the time to worry about it!

McKenna Castor

Our practice has been partnering with Social Practice for almost 9 months and we are absolutely thrilled! Their level of enthusiasm for propelling our social media forward is exactly what we needed. They are organized and lead the dialog with our team. Our photo and video shoots are well-planned out and thoughtful, allowing us to maximize our time away from patient care. I would highly, highly recommend Social Practice for your social media needs.

Anne Bonn

I use Social Practice for my business, Element Medical Aesthetics. The team is very organized, professional, and personable. They have been a delight to work with. I love that they come on site and do photo and video shoots that we are able to use for many months. It saves me tons of time to be able to gather quality content within their visit rather than having to do it on an ongoing basis. I have a love/hate relationship with social media, and my biggest issue in doing it myself is that I do not have the time to 1) come up with the ideas 2) execute the ideas and 3) post. They take all the guess work out! When I have questions, they answer promptly. I am getting a lot of compliments from patients on social media content and getting new leads as well!

Merry Thornton

Ready to Grow Your Practice?

We’ve got your practice covered.

From building visibility and trust to generating more patient inquiries, we create strategic social media designed to move your practice forward. Let’s build a stronger brand, reach the right audience, and turn attention into action.

Start growing with us.

grow your practice